KanetixDD KanetixDD KanetixDD

Kanetix // #DistractedToDeath //
In collaboration with the marketing team at Kanetix, I developed a cause marketing campaign around Distracted Driving. Rather than just focusing on texting, we explored all the different kinds of distractions, using data and stats that Kanetix had first hand knowledge of. Those that wanted to support the campaign could take a pledge through social media using the hashtag. This also enabled Kanetix to develop a voice and relevant content around this important cause.

back to top